Smollett's History Of England
This man of genius among trading authors, before he began his History
of England, wrote to the Earl of Shelburne, then in the Whig
Administration, offering, if the Earl would procure for his work the
patronage of the Government, he would accommodate his politics to the
Ministry; but if not, that he had high promises of support from the
other party. Lord Shelburne, of course, treated the proffered support of
a writer of
such accommodating principles with contempt; and the work of
Smollett, accordingly, became distinguished for its high Toryism. The
history was published in sixpenny weekly numbers, of which 20,000 copies
were sold immediately. This extraordinary popularity was created by the
artifice of the publisher. He is stated to have addressed a packet of
the specimens of the publication to every parish-clerk in England,
carriage-free, with half-a-crown enclosed as a compliment, to have them
distributed through the pews of the church: this being generally done,
many people read the specimens instead of listening to the sermon, and
the result was an universal demand for the work.
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